Printdesigns: SEO and website migration
Printdesigns is a printing company that specialises in the design, print and supply of portable display stands, advertising displays, and other exhibition and event products. They enlisted the SEO services of Extramile to help with the migration of their website and enhance the effectiveness of their online activities, in the 12 months post-migration of their website.
166%
MoM organic revenue increase
68%
Increase in checkout conversions from organic users
78%
Increase in checkout conversions from all users
The challenge
Printdesigns’ key objective was to ensure that traffic levels were retained post-migration and as you will see this objective was definitely achieved!
Challenge accepted.
The process
Following the website migration, our team started by monitoring any traffic loss post-migration, by looking at data recorded in the months prior to the migration. A content schedule was then put together informed by historical data of popular pages, in-depth keyword research, as well as the client’s priorities. Content was optimised and added to on these priority pages in order to satisfy the focus keyword and related, valuable terms. Metadata was amended, and images were optimised. We have also performed two technical audits, from which recommendations were applied to the site, as well as additional search engine optimisation best practices to improve the website’s overall performance.
Strategise
We define goals and plan your digital path.
Ideate
We brainstorm creative solutions and features.
Deploy
We build and launch your website with precision.
Measure
We track performance and refine continuously.
The Result
Our 12 month report revealed a significant increase in Users, New Users, Sessions and Page Views. Engagement metrics also improved drastically.
As well as the improvements above, when looking at the same period comparison, Printdesigns saw a 68.75% increase in checkout conversions from Organic Users. This was even higher for All Users at 78.95%.
On top of this, for the first 5 months of 2022, Printdesigns saw between 13.09% and 166.01% increase in Organic revenue month-on-month
Driving traffic
A huge increase of visitors to the site
Inspiring and engaging
Engagement metrics up dramatically
Improving conversions
69% increase in checkout conversions
Get results like this
Our team are creative, talented and brimming with passion. We’re able to achieve results like this because we take the time to get to know your goals, problems and customers, allowing us to take a strategic approach to helping your business.
Speak with our B2B experts to find out how you can energise your business with our wide range of digital solutions.
Here’s our next result
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79% Increase in total tracked conversions
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321% Increase in total clicks
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173% Increase in engagement rate